If you want to start advertising your business / services by yourself with google adword advertising, you must be knowing that Google predefines and restricts to only certain Image file formats, Size of Images and Resolution of those images so that your Ad reaches to large section of users, and fits to certain widely used website design constraints for showing your Ads.
Following are the Google Adword Supported File Formats, which means that you can only use jpg, png and gif animations for showing your ads and you can’t use SVG for advertisements.
| Image Formats | GIF, JPG, PNG |
| AMPHTML Formats | ZIP containing 1 HTML document and up to 39 media assets. |
| Max. size | 150 KB |
Top Performing Ad resolutions / sizes as recommended by Google
| 300 × 250 | Inline rectangle |
| 336 × 280 | Large rectangle |
| 728 × 90 | Leaderboard |
| 300 × 600 | Half-page |
| 320 × 100 | Large mobile banner |
Following are the Image resolutions you should be using for creating your business Advertisements.
| Square and rectangle 200 × 200 – Small square 240 × 400 – Vertical rectangle 250 × 250 – Square 250 × 360 – Triple widescreen 300 × 250 – Inline rectangle 336 × 280 – Large rectangle 580 × 400 – Netboard | Leaderboard 468 × 60 – Banner 728 × 90 – Leaderboard 930 × 180 – Top banner 970 × 90 – Large leaderboard 970 × 250 – Billboard 980 × 120 – Panorama |
| Skyscraper 120 × 600 – Skyscraper 160 × 600 – Wide skyscraper 300 × 600 – Half-page 300 × 1050 – Portrait | Mobile 320 × 50 – Mobile banner 320 × 100 – Large mobile banner |
For more reference Visit https://support.google.com/adsense/answer/6002621?hl=en