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Google Analytics

Google Analytics lets you measure your advertising ROI as well as track your Flash, video, and social networking sites and applications.

Install and Configure the Google Site Kit Plugin for WordPress

Google Site Kit is the official WordPress plugin for connecting Google webmaster services—including Search Console, Google Analytics 4, AdSense, PageSpeed Insights, and Tag Manager—directly into your WordPress dashboard. Install the Site Kit plugin Log into your WordPress Dashboard and navigate to

Diagnose and Reduce Referral Spam in GA4

Referral-looking noise in GA4 can be a real visit, broken cross-domain attribution, a payment-provider return, or an injected Measurement Protocol event. Identify which one you have before changing collection, because GA4’s unwanted-referrals list changes attribution—it does not block traffic or delete events.

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